Overview

Our approach to achieving the best results for every client begins with understanding current market conditions and anticipating future trends. Merit Capital’s research services division is dedicated to providing our clients with cutting-edge market research in an effort to address their day-to-day needs as it relates to Business Credit/Finance.

Local Market Knowledge

We tailor our research to help clients understand the local submarket drivers and future trends unique to their personal needs. The result is timely and fact-based decisions at the local level. This specialized research is combined with the expertise of our associates to help our clients develop and execute the right strategy. Delving into each banking/financial/business sector requires intimate knowledge of its inner workings and the trends that have meaningful impact. We provide clients with insightful analysis of all available business credit products in an effort to make informed decisions necessary to grow their business.

Fact-Based Decision Making

Merit's entire decision making process, ranging from evaluating an initial business concept to execution, is driven by facts rather than ungrounded projections.  As a result, on-the-ground, real-time information gathering and validation have long been core components of our business planning and operational integrity and have mitigated the risk of market fluctuations. 

Specialization, Independent, Quality Research

To convert information into strategy, Merit consults with a proprietary information advisory database  to provide macro and micro-analysis and forecasting.  The research group proactively measures hundreds of official and publicly-available sources along with industry contacts, industry associations  and non-public sources. Merit embraces research as a core component and function of our self-imposed discipline to underwrite business decisions objectively.